Toronto Maple Leafs Sports & Entertainment
Re-branding, Web, Print, eCom, Games, Polls, Stats, WebCam, Blogs
Re-branding, Web, Print, eCom, Games, Polls, Stats, WebCam, Blogs
Creative Director
MLSE Team included: Cherelle Higgins VD, Tony Schibono AD, Victor Chan Flash, Allison Cox UX
Designed and re-Branded the Toronto Maple Leafs website; including brand extensions of existing and new logos; print, Leafs TV, on-line gaming, social networking, media library, and sideline merchandising for fan based products and promotional based campaigns. The site was designed and developed to give the “Total Online Fan Experience”. * Also designed a “History Timeline Mirco site”
* Website won multiple awards including: 2 Design Awards from “Applied Arts Magazine”
![](https://cdn.myportfolio.com/1113344a7f681be27d1fcc6d10d6be81/a32022af7cfaa548dff1b816473ba2f88d7cee9c09e0b212b0be70ebfd58524dd88e4487f8b714d4_rw_1200.jpg?h=0e2191a868d0f785f2a7591d1d7e2032)
![](https://cdn.myportfolio.com/1113344a7f681be27d1fcc6d10d6be81/8f5b7f5d37c0a5f3509bf4f493a5495920fe206c70ba096ca986da22ae41f267a8a6156d70fc5796_rw_1200.jpg?h=3e06d3683e29415adb52f625c3a3f70e)
![](https://cdn.myportfolio.com/1113344a7f681be27d1fcc6d10d6be81/2e5d0bed3c398f22091647ff607b0c7bc0682e2f6146a8bfaf0c980814791c119fdee9cf56002aa6_rw_1200.jpg?h=543a594c7b6853b302f23bcef4dd3a8f)
![](https://cdn.myportfolio.com/1113344a7f681be27d1fcc6d10d6be81/2e76c9a00e7eea65657da9fda66cee03c212d07ca462540fd33de1a36c816230453b98442ae32aee_rw_1200.jpg?h=9857220148a7713434dd65a25df2c9b6)
![](https://cdn.myportfolio.com/1113344a7f681be27d1fcc6d10d6be81/e5fadbeabe71ec0f16308025e4bb092f5541e989ebdf72c6312e6de5143e827e42b057ba568970c2_rw_600.jpg?h=b29da5615f19ea5c7b2bcf629569a4a4)
![](https://cdn.myportfolio.com/1113344a7f681be27d1fcc6d10d6be81/63a80e5f19dce8e5a2e290cc0df82d8e684e2b90779686806ea5c69925e80cd609338452d6702cef_rw_1200.jpg?h=51f2c1b36a4582e73efcf250c212a926)
![](https://cdn.myportfolio.com/1113344a7f681be27d1fcc6d10d6be81/4eeca7849dd8b98c854214780b883ff326d719e37f77d86e81a0a923f2df7b59ff678beebd208e32_rw_1200.jpg?h=161832dc4988065ed3b973c128ee92e6)